About us

About Us

Founded in 2009, SHR Lifestyle Pvt ltd. is a lifestyle destination focused towards providing 'up-to-the-minute' women clothing in India and abroad. With an exquisite range of modern and ethnic wear for women, we aim at providing the best possible quality products at the valuable prices to our customers.

Our brand 'Shree' - The Indian Avatar is our one stop shop for daily casual wear – that has been creatively designed and painstakingly woven for today's stylish, global citizen.

Shree has derived its name from the Sanskrit origin word 'Devi' which literally means divine. Deep rooted in our rich Indian culture 'Devi' is quintessentially the core of every Indian woman. Reflecting Indian women's sense of individuality, Shree draws its fashion inspiration from the modern Indian woman – a woman who 'see saw' both work and home with elegance & confidence yet chained by social norms.

Our company is supported by three key pillars – our loyal customers, our team of experienced and dedicated professionals and our proven business experience. We always strive to achieve the impossible and match the management's futuristic approach. Our team of designers and artists design outfits which are functional as well as aesthetically pleasing for the modern day Indian woman. They work hard to transform Indian classical apparels giving them a 'striking' urban look without compromising on tradition.

There's something alluring about SHREE. The brand matches the need of every woman and compliments their personal journey in everyday outdoor life. With a portfolio for every season, we embrace sustainable 'fast' fashion at affordable pricing. Whether you are looking for a trendy fusion wear or a dazzling ethnic wear or a casual work wear, we have it all for you.

Did you know Devi (Goddess Durga) has 1008 names? And that diverse is the product range of Shree; with hundreds of new styles being added every month. Our core range of products include women kurtis & kurtas, leggings & jeggings, pants & trousers, palazzos, skirts, ethnic sets, tops & tunics, dresses and dupattas. Come, explore your Indian ethnic side on Shree, and solve your daily wardrobe dilemma.

Today, Shree reigns over the epitome of the 'best-sellers' list on major e-commerce platforms like myntra.com and jabong.com. The brand has been continuously achieving its milestones not in online marketplace but also in retail sector. Thanks to our 3500+ retail partners who have been selling our 'fast fashion' outfits and outperforming beyond expectations.